Our jewelry collections: the Families

Since 2000, under the leadership of Heleen Bron, we’ve launched a series of collections that remain both distinctive and timeless.

As a true family business, we’ve divided our collections into 'families'. With names like Catch, Confetti, and Joy, each family has its own signature style. And yet — in true Bron fashion — all pieces are designed to be mixed, matched, and worn together effortlessly.

SUSHI - 2000

Round or oval gemstones wrapped in solid gold

Inspired by the shapes of Japan’s favorite dish

Design feature: broad outer ring of gold, diamonds or colorful gems

LUX - 2000

Luxury basics - the backbone of every personal collection

Inspired by the spirit of effortless luxury

Design feature: No-frills simplicity

STAX - 2000

Simple, stackable rings in plain gold or with diamonds and gems

Inspired by a desire to ‘stack to the max’

Design feature: simple rounded forms, smooth to the touch

PHLOX - 2001

Classical jewels in breathtaking colors

Inspired by phlox flowers that bloom all summer long

Design feature: a facetted cut for irresistible sparkle

SPRITE - 2005

Cupcakes of gold

Inspired by the classical halo ring

Design feature: golden prongs cradling the gem like leaves around a flower

REFLEX - 2008

Super-flexible bracelets, easy on, easy off

Inspired by ‘bracelet love’ - the more, the merrier

Design feature: rounded beads of many different sizes

STARDUST - 2009

The magical glitter of tiny gems

Inspired by the twinkle of a starlit sky

Design feature: high-quality pavé

CATCH - 2009

The ‘best catch’ for every collection

Inspired by the many ways to craft a jewel - in different colors and cuts

Design feature: 4 little ‘claws’ holding the stone. Minimal setting for maximum gem

CONFETTI - 2010

Jewels for happy moments

Inspired by confetti – colorful paper snippets bringing lots of luck

Design feature: rainbow combinations of sapphires and diamonds

JOY - 2011

For life’s major milestones, sealed with a kiss

Inspired by the joy of life

Design feature: x-shaped ‘kisses’ of gold, diamonds or colored gems

TOUJOURS AJOUR - 2015

Design icon full of intricate details, texture and depth

Inspired by the romantic forged-iron balconies of Paris

Design feature: the unmistakeable Ajour motif

SOLAR - 2016

Statement wear

Inspired by the glow of planets floating in the galaxy

Design feature: solid outer rings with golden grooves or gemstones

CLASSICO - 2017

A touch of Venetian flair

Inspired by traditional Italian craftsmanship

Design feature: thick golden chains

MIRA MIRA - 2018

Shimmering beauty

Inspired by the stained-glass windows of the Marrakesh medina

Design feature: a masterful briolette cut

POPPY - 2023

The charm of floral jewels

Inspired by the poppy flower, symbol of freedom and strength

Design feature: perfect petals with a gemstone heart

Ontdek onze families